Layout

I found this layout to be very interesting. Although the only colors used are black and white, there is such a wide variety of typeface used throughout the layout. There is a definite clear figure/ground here. It is obvious that the black text is set on a white background. However, what I find interesting about this is there is figure/ground relationship within figure/ground relationship. For example, the words, "to lead once more" are white on top of a black/gray background, whereas most of the words are black text on a white background. Another eye-popping concept is the bold lettering and the large font used on some of the words. I'd assume while reading this, that the words which are bold and capitalized are of importance. The spacing between the words, or the leading, is also very distinct. I like this layout. It keeps my attention with its interesting format, but it's not over the top to read.