When I first began this design brief, I had a lot of difficulty with it. I still think it needs work but I feel much better with it then when I began. I tried to incorporate a lot of repetition into the brochure (the pens, same typeface, headings). I plan to work on the arrangement of some things and possibly add a little more "fun" to it.
When I first began working on this, I thought that I would have too much white space, but as I continued to revise it, I came to the conclusion that I didn't have enough space at all! When I revise this for the portfolio, I plan to work on the second page specifically. I don't want the text to run across the whole page, I think it's a little too much.
I chose this typeface (Bookman Old Style) because it felt clean and easily readable. But thinking about it, this brochure is geared toward college students, and maybe they'd enjoy a more modern typeface. This is something else I will take into consideration when revising my brochure.
Overall, I think my brochure has potential and I plan to work up to that potential. I started frustrated, but now that I have a better conception of what I want, I feel more confident in my design.
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